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Chery Thailand commences assembly for V23 electric car
thairath.co.th, 7 July '26Headlines 7 July '26
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Chery Thailand has officially announced the commencement of the V23 electric vehicle assembly line in Thailand in July 2026, following its July 1st announcement regarding plans to upgrade its Thai factory to support production of the V23 EV.
The facility will serve as a fully integrated new energy vehicle (NEV) production base for the Southeast Asian region. Jim Lee, Managing Director of Chery Thailand, stated that the launch of the V23 assembly line reflects the company's long-term commitment to the Thai market. According to the company, the V23, a fully electric vehicle featuring a boxy design, has attracted interest from customers transitioning from petrol-powered vehicles to electric vehicles.
Lee further added that Chery is also focused on strengthening its after-sales operations by ensuring the availability of spare parts, maintaining service quality, and developing workforce capabilities in Thailand.
The V23 assembly plant in Thailand operates in accordance with the same standards as the company's manufacturing facility in China. The plant utilises automation and advanced production technologies throughout the manufacturing process, supported by a quality management system designed to ensure that all stages of assembly and quality control comply with Chery's production standards.
Every V23 leaving the production line undergoes 100% quality-control checks covering structural integrity, safety systems, electrical systems and driving performance. Chery stated that it is prepared to deliver more than 1,000 V23 electric SUVs per month to customers in Thailand, fulfilling existing orders and supporting its production plans for the market.
The V23 is a boxy-shaped electric vehicle developed for customers seeking an electric vehicle with a distinctive design and practical features. The V23 is a fully electric vehicle developed to meet a range of mobility requirements. Its boxy design combines classic and contemporary styling elements.
According to the company, the vehicle has received several awards, including the Red Dot Award: Design Concept 2026, Car of the Year 2026, and a five-star safety rating from ASEAN NCAP. The V23 is available in three variants: 2WD Play, 2WD Plus and 4WD Peak. It is offered in seven exterior colours: Dynamic Green, Vibe Orange, Sporty White, Ignite Black, Sparkle Silver, Pop Purple (Limited Edition) and Latte Gray.
Chery is offering a THB 10,000 (US$301) discount and a lifetime warranty on the high-voltage battery, drive motor and drive motor control unit for the lifetime of the vehicle. Customers can obtain additional information or arrange a test drive through Chery showrooms across Thailand.
Prices:
- V23 Play rear-wheel-drive (RWD): THB 699,900
- V23 Plus (RWD): THB 759,900
- V23 Peak all-wheel drive (AWD): THB 889,900
RWD variants (Play and Plus)
The permanent magnet synchronous motor produces a maximum output of 136 PS and peak torque of 180 Nm.
Power is supplied by a 59.93kWh lithium-ion (LFP) battery, providing a driving range of 360km on the NEDC cycle and 401km on the CLTC cycle. The vehicle has a top speed of 140km/h. Charging supports AC charging of up to 6.6kW and DC fast charging of up to 85kW, with charging from 20% to 80% taking approximately 36 minutes. The vehicle also features a 3.3kW Vehicle-to-Load (V2L) system.
AWD variant (Peak)
The Peak variant is equipped with dual electric motors delivering a combined maximum output of 211 PS and peak torque of 292 Nm. It is powered by an 81.76kWh lithium-ion (NMC) battery and offers a driving range of 430km on the NEDC cycle and 501km on the CLTC cycle. The vehicle can accelerate from 0-100km/h in 7.5 seconds.
Ground clearance is 205mm for the Play and Plus variants and 210mm for the Peak variant. The vehicle has an approach angle of 43 degrees and a departure angle of 41 degrees. Suspension consists of MacPherson struts at the front and a multi-link setup at the rear. The Play and Plus variants are equipped with 19-inch wheels and 255/55 R19 tyres, while the Peak variant features 21-inch black alloy wheels with 265/45 R21 tyres.
Exterior
Exterior features include retro-style round LED headlamps, a windshield washer fluid reservoir positioned on the bonnet, and an external storage box integrated into the tailgate.
Interior
The interior features a 15.4-inch Quad HD touchscreen powered by a Qualcomm Snapdragon 8155 processor, with support for wireless Apple CarPlay and Android Auto. The lower climate-control panel incorporates physical buttons and rotary controls. The front seats are electrically adjustable and ventilated. Other features include a 65W wireless charging pad and 50:50 split-folding rear seats.
The facility will serve as a fully integrated new energy vehicle (NEV) production base for the Southeast Asian region. Jim Lee, Managing Director of Chery Thailand, stated that the launch of the V23 assembly line reflects the company's long-term commitment to the Thai market. According to the company, the V23, a fully electric vehicle featuring a boxy design, has attracted interest from customers transitioning from petrol-powered vehicles to electric vehicles.
Lee further added that Chery is also focused on strengthening its after-sales operations by ensuring the availability of spare parts, maintaining service quality, and developing workforce capabilities in Thailand.
The V23 assembly plant in Thailand operates in accordance with the same standards as the company's manufacturing facility in China. The plant utilises automation and advanced production technologies throughout the manufacturing process, supported by a quality management system designed to ensure that all stages of assembly and quality control comply with Chery's production standards.
Every V23 leaving the production line undergoes 100% quality-control checks covering structural integrity, safety systems, electrical systems and driving performance. Chery stated that it is prepared to deliver more than 1,000 V23 electric SUVs per month to customers in Thailand, fulfilling existing orders and supporting its production plans for the market.
The V23 is a boxy-shaped electric vehicle developed for customers seeking an electric vehicle with a distinctive design and practical features. The V23 is a fully electric vehicle developed to meet a range of mobility requirements. Its boxy design combines classic and contemporary styling elements.
According to the company, the vehicle has received several awards, including the Red Dot Award: Design Concept 2026, Car of the Year 2026, and a five-star safety rating from ASEAN NCAP. The V23 is available in three variants: 2WD Play, 2WD Plus and 4WD Peak. It is offered in seven exterior colours: Dynamic Green, Vibe Orange, Sporty White, Ignite Black, Sparkle Silver, Pop Purple (Limited Edition) and Latte Gray.
Chery is offering a THB 10,000 (US$301) discount and a lifetime warranty on the high-voltage battery, drive motor and drive motor control unit for the lifetime of the vehicle. Customers can obtain additional information or arrange a test drive through Chery showrooms across Thailand.
Prices:
- V23 Play rear-wheel-drive (RWD): THB 699,900
- V23 Plus (RWD): THB 759,900
- V23 Peak all-wheel drive (AWD): THB 889,900
RWD variants (Play and Plus)
The permanent magnet synchronous motor produces a maximum output of 136 PS and peak torque of 180 Nm.
Power is supplied by a 59.93kWh lithium-ion (LFP) battery, providing a driving range of 360km on the NEDC cycle and 401km on the CLTC cycle. The vehicle has a top speed of 140km/h. Charging supports AC charging of up to 6.6kW and DC fast charging of up to 85kW, with charging from 20% to 80% taking approximately 36 minutes. The vehicle also features a 3.3kW Vehicle-to-Load (V2L) system.
AWD variant (Peak)
The Peak variant is equipped with dual electric motors delivering a combined maximum output of 211 PS and peak torque of 292 Nm. It is powered by an 81.76kWh lithium-ion (NMC) battery and offers a driving range of 430km on the NEDC cycle and 501km on the CLTC cycle. The vehicle can accelerate from 0-100km/h in 7.5 seconds.
Ground clearance is 205mm for the Play and Plus variants and 210mm for the Peak variant. The vehicle has an approach angle of 43 degrees and a departure angle of 41 degrees. Suspension consists of MacPherson struts at the front and a multi-link setup at the rear. The Play and Plus variants are equipped with 19-inch wheels and 255/55 R19 tyres, while the Peak variant features 21-inch black alloy wheels with 265/45 R21 tyres.
Exterior
Exterior features include retro-style round LED headlamps, a windshield washer fluid reservoir positioned on the bonnet, and an external storage box integrated into the tailgate.
Interior
The interior features a 15.4-inch Quad HD touchscreen powered by a Qualcomm Snapdragon 8155 processor, with support for wireless Apple CarPlay and Android Auto. The lower climate-control panel incorporates physical buttons and rotary controls. The front seats are electrically adjustable and ventilated. Other features include a 65W wireless charging pad and 50:50 split-folding rear seats.