Chetak 3201 special edition launched exclusively on Amazon
Economic Times, 7 Aug '24
Bajaj Auto, a leading company in the 2-wheeler and 3-wheeler market, has introduced the Chetak 3201 Special Edition.
This new model is available exclusively on Amazon for August 2024. This collaboration showcases a unique blend of convenience and innovation in the electric vehicle (EV) market in India, reflecting the growing demand for reliable and contemporary EV options.
Chetak 3201 Special Edition aims to offer luxury on wheels. This model features tone-on-tone embossed decals and quilted seats, enhancing the riding experience.
It also continues to offer the robust "Life proof" features that make the Chetak electric scooter a popular choice among customers.
Manufactured by Bajaj Auto, the Chetak electric scooter stands out as the only metal body e-scooter in its category.
It has an ARAI-certified range of 136 km and includes advanced features such as bluetooth connectivity, the chetak app, a colour TFT display instrument cluster, and an auto hazard light.
Eric Vas, President of Urbanite at Bajaj Auto, expressed the company's enthusiasm for the partnership with Amazon. "We are delighted to elevate our partnership with Amazon with the exclusive launch and August sale of our Special Edition Chetak. This collaboration marks a significant milestone in the EV industry, where customers can access quiet luxury on wheels exclusively on Amazon. The Electric Chetak with its sturdy build and solid metal body evokes a sense of trust and durability that our customers have come to expect from Bajaj Auto. This new special edition continues that legacy, delivering an unparalleled riding experience that combines luxury, reliability, and cutting-edge features," he stated.
The Chetak premium, Chetak urbane/3202, Chetak 2901, and Chetak 3201 special edition have all received approval for the electric mobility promotion scheme (EMPS) subsidy from the Ministry of Heavy Industries (MHI).
Bajaj Auto is also part of the Government of India's Production-Linked Incentive (PLI) Scheme for Electric Vehicles.
This development highlights Bajaj Auto's commitment to providing innovative and trusted electric mobility solutions in India, meeting the evolving needs of modern consumers while aligning with government incentives and schemes.