India's largest carmaker recently announced that its popular brand Alto has crossed over 38 lakh sales mark in the Indian market.

The unparalleled performance has made Alto India's best-selling car for 15 consecutive years, the carmaker said in a statement.

Commenting on the milestone, Shashank Srivastava, executive director (marketing & sales), Maruti Suzuki India said, "Nearly 54% of Alto customers are first time car buyers. Alto has been the preferred choice for entry car buyers due to several factors like its compact design, easy manoeuvrability, high fuel efficiency, updated safety features etc, while maintaining the affordability."

He further added, "The 3.8 million strong Alto family is a testament to our commitment of providing the best-in-class products. We thank our customers for their continued faith and trust in the brand Alto and making it the No.1 selling car since last 15 consecutive years!"

The carmaker claims that new Alto is India's first BS-VI compliant entry segment car and has a high fuel efficiency of 22.05 km/l. "While the Driver Air Bag comes as standard equipment, Alto is the only car in its segment to be offered with passenger airbag as an option from base variant onwards," the statement said.

Other standard safety features in the New Alto include Antilock Braking System (ABS) and Electronic Brake Force Distribution System (EBD), Reverse Parking Sensor, Speed Alert System and Seat Belt Reminder for both driver and co-driver. It also complies with the latest crash and pedestrian safety regulations. Besides, the model is also available with a CNG fuel variant.