Tata Punch EV is being offered with discounts and benefits of up to Rs. 50,000 (US$ 600) for the first time since its launch in January 2024.

However, this maximum amount is only available on the top-spec Punch EV Empowered +S LR AC fast charger (FC) variant.

Dealers tell media sources that in the run up to the launch of the Punch EV on January 17th, Tata dealerships around India had reportedly received a larger number of units of the top-spec Empowered +S LR variant that comes with the faster 7.2kW AC charger (AC FC).

In order to move this inventory, dealerships are offering a Rs. 20,000 discount, along with benefits on insurance and additional dealer discounts - totalling up to Rs. 50,000 - depending on unsold inventory.

Nearly every Tata showroom with Punch EV Empowered +S LR AC FC, is expected to sell them with these discounts. This could bring ex-showroom prices of the top-spec model down from Rs. 1.55 million to Rs. 1.5 million.

Even at this price point, the top-spec Citroen eC3 Shine Dual Tone Vibe is Rs. 150,000 more affordable, with a price tag of Rs. 1.3 million; however, it is sparsely equipped.

As its name suggests, the Punch EV Empowered +S LR AC FC variant gets the larger 35kWh battery with an ARAI-rated 421km of range, the more powerful 124 PS motor and premium features such as an electronic parking brake, hill-descent control, a sunroof, ambient lighting, leatherette seats, ventilated front seats, a 360-degree camera, and 10.25-inch screens for infotainment and driver display duties.