India's second largest car manufacturer Hyundai Motor on 23rd March announced the launch of its upgraded midsize sedan 'Accent Executive 2011 edition'.

The exteriors of the new edition Accent Executive comes with chrome finish front grille. The body coloured sideline molding is equipped with chrome inserts. Besides, the car also has a new chrome garnish over licence plate, a Hyundai Motor India statement said.

"The Accent 2011 edition comes with elegant styling which makes it more sophisticated and desirable. It is our continuous effort to gauge changing customer preferences and keep introducing new features in our products.

We are confident that with the new styling the Accent 2011 edition will become even more popular", Hyundai Motor India Director Sales and Marketing Mr. Arvind Saxena said.

The new edition Accent Executive is priced at Rs. 501,000 (US$ 11,200) ex-showroom New Delhi, it said.

The Accent launched in 1999 is also available with alternate fuel options such as CNG and LPG. The Korean car maker has sold over 300,000 units in the market.

Currently, Hyundai Motor India exports its cars to over 115 countries. At their Sriperumbudur facility near Chennai, it manufactures seven models -- the Santro, i10 and i20, Accent, Verna Transform, Sonata Transform and the popular SUV Santa Fe.