Stellantis appoints Phra Nakorn as Leapmotor distributor in Thailand
https://www.newswit.com, 6 Sep '24
Stellantis has appointed Phra Nakorn Automobile (PNA) as the official distributor for Leapmotor vehicles in Thailand.
In May 2024, Stellantis and Leapmotor established a joint venture, Leapmotor International B.V., to explore international markets. Partnering with PNA Group is the first step in introducing Leapmotor to Thailand.
PNA, along with a network of authorised dealers, will open a new showroom and service centre in Bangkok, as well as in several provincial locations. This expansion aims to increase the accessibility and availability of Leapmotor products for Thai customers.
Leapmotor International, a 51/49 joint venture led by Stellantis, focuses on redefining electric vehicles with cutting-edge technology and innovation. It has exclusive rights for exporting, selling, and manufacturing Leapmotor products outside Greater China.
"We are excited to partner with Phra Nakorn Automobile to introduce the Leapmotor brand to Thailand. With Leapmotor's advanced technology and products, we believe customers will be impressed, especially those looking for a unique and intelligent driving experience," said Daniel Gonzalez, COO, ASEAN & General Distributors.
Thawatchai Jungsanguanpornsuk, Managing Director of Phra Nakorn Automobile, commented, "At Phra Nakorn, we take pride in representing brands that cater to a diverse clientele. Leapmotor is committed to delivering intelligent design, space, and comfort. We are eager to help these exceptional vehicles find their place in Thailand and enhance our customers' lifestyles."
Stellantis N.V. is a leading global automaker and mobility provider. Its iconic brands reflect the passion of their founders and today's customers. Stellantis aims to be the foremost sustainable mobility tech company, creating value for all stakeholders and communities.
Founded in 2015 by Zhu Jiangming, a seasoned electrical engineer, Leapmotor is a technology-driven intelligent electric vehicle (EV) company headquartered in Hangzhou, China. Leapmotor focuses on intelligent EV design, R&D, manufacturing, intelligent driving, and electric motor control, with a strong emphasis on in-house developed technology.
Phra Nakorn Automobile has been a trailblazer in the Thai automotive industry since 1959. With over 60 years of expertise, the PNA Group offers a comprehensive automotive ecosystem, including vehicle import and distribution, assembly, customisation, fleet management, leasing, and aftersales services.
The Group represents seven leading brands in Thailand: Isuzu, Honda, Mazda, Ford, Great Wall Motor, Volvo, and Mitsubishi.